DISTRICT BRAND BAR 🥃 Your Marketing Mixologist The time has come, Reader.t’s beginning to feel like fall, which means it’s time to switch my official favorite cocktail from my beloved Aperol Spritz to a classic Negroni. Perfect timing, since it’s officially Negroni Week.Yes, some people switch out their decor or wardrobe; I switch out my bar! It’s the perfect cocktail for this time of year—bold, balanced, and simple, with just three ingredients: 1 part gin, 1 part Campari, and 1 part sweet...
3 months ago • 3 min read
DISTRICT BRAND BAR 🥃 Your Marketing Mixologist Are you ready to become your own marketing mixologist, Reader? It's all about mixing the RIGHT recipe for you and your audience, using the right tools, and effortlessly executing that recipe. When you have the right recipe, you easily decide what strategy is worth your time and which isn't. This helps avoid those shiny pennies and rabbit holes, ensuring you're focused on efforts that enhance your recipe, not change it. So, let's dive into some...
5 months ago • 3 min read
DISTRICT BRAND BAR 🥃 Your Marketing Mixologist Heads up! I added a new section to my weekly emails: Happy Hour at The Bar. Don't scroll away until you check it out. I'll be switching up the content each week! - Kristin Let’s face it, Reader, finding your first clients is HARD. Many business owners get caught in the chaos of trying to grow an audience, launch a product and show up on every platform—all without ever having a client. Does this sound familiar, Reader? I get it. Last week, I had...
6 months ago • 2 min read
DISTRICT BRAND BAR 🥃 Your Marketing Mixologist I talk a lot about Brand Voice here, Reader, and there's a good reason for it. My goal? To help you craft an authentic brand and market it effortlessly in a way that feels natural to you. This approach ensures you connect meaningfully with your audience, building that essential know, like, and trust factor. And your brand voice is at the heart of that. I share a lot of tools and advice to craft content in your brand voice, specifically using my...
10 months ago • 3 min read
🥂Weekly Marketing Mixology Guide Your Three Priorities for the Week of September 6 Happy Friday, Reader! Here's your perfect blend of marketing tasks to elevate your brand next week. Choose one or all of the priorities, dedicate just 1-2 hours, and let's make some magic happen! Define What Makes You, You It's hard to market a brand if you don't know what makes it tick or stand out from the others. Watch the three lessons under Brand Heart in The Mixer and follow the instructions in the video...
over 1 year ago • 1 min read
Pop the Champagne... It's Quiz Time! Shaken, Stirred, On the Rocks, or Neat?Take the quiz to unlock your unique cocktail style and deliver a marketing strategy that'll have your customers asking for another round! What's Your Signature Brand Marketing Style? I am so excited for you to discover your marketing style and get tailored tips that will allow you to market your brand according to your personality in a way that feels natural and effortless! Take the quiz using the link above now or...
about 2 years ago • 1 min read
